By team 'Madlabs': Abhijit Goldar, Jins Jose, Manish Raman Shah
Thursday, March 24, 2011
Monday, January 24, 2011
BI never lies...
[Let me start with the disclaimer: Any similarity of character of the story to a real person is intentional]
Mr Nair is one of the youngest Relationship Managers in CITI bank. The bank has given him an extensive target of acquiring HNI (High Net worth Individual) accounts in the Maharashtra area. As you might know “CITI never sleeps”; so is Mr Nair too, while carrying extensive responsibilities.
Mr Nair is a representative of the Gen-Y Indian professionals who believe in the power of technology and market intelligence. He used to leverage Business Intelligence (BI) software while taking key business decisions.
Mr Nair started churning out the correlations between different economic and demographic factors associated with the population under his sales area. While evaluating different fields in the SPSS (Statistical Package for the Social Sciences) spreadsheet, he could find a surprising correlation between 2 fields- ‘occupation’ and ‘wealth’. Those with occupation as ‘farmer’ were showing a strong potential to be ‘prospective HNIs’. More surprisingly, these farmers owned less acreage.
So Mr Nair started with the null hypothesis: “there’s no chance that a farmer with acreage < 10 could be an HNI”. He set his confidence level requirement to be 99%, i.e. he wanted ‘Pearson Chi-square’ value to be less than 0.01 to reject the null hypothesis showing the huge potential of those farmers to be HNIs. For his surprise ‘Pearson Chi-square’ was even lesser than 0.01. His brain murmured Mr Nair: “how the hell it can happen?” while his heart was whispering: “BI never lies”.
It was almost impossible for Mr Nair to convince his boss and colleagues these new findings; but finally, somehow he could manage. Nair’s track record didn’t allow the boss to neglect him; because many a times “Nair never slept when CITI was in need”.
Months passed; it was the time for Mr Nair to deliver results rather than findings; he delivered. It was December 2010. Onion price was soaring to Rs.100/kg. Mr Nair was given the best Relationship Manager award for the quarter for adding hundreds of onion farmers into the banks HNI network.
Thursday, November 18, 2010
സോഷ്യല്‍ നെറ്റ് വര്‍ക്കിങ്ങില്‍ നിന്ന് സോഷ്യല്‍ ഷോപ്പിങ്ങിലേക്ക്!
[അച്ചടിമഷിയിലൂടെ പുറംലോകത്തിന്റെ വെളിച്ചം കണ്ട, എന്‍റെ ആദ്യലേഖനം]
[പരസ്യരംഗത്തു ഗൂഗിളിനു ശക്തമായ വെല്ലുവിളി ഉയര്‍ത്തിയതിനു ശേഷം ഓണ്‍ലൈന്‍ ഷോപ്പിംഗ്‌ രംഗത്ത് പുതുതരംഗം സൃഷ്ടിക്കുന്നു, ഫേസ്ബുക്ക്]
'സോഷ്യല്‍ നെറ്റ് വര്‍ക്കിംഗ്
കുടില്‍ തൊട്ടു കൊട്ടാരം വരെയുള്ള സകലമാന ഉപഭോക്താക്കളെയും ഒരേപോലെ ലക്‌ഷ്യംവച്ചുള്ള പരമ്പരാഗത പരസ്യരീതികളില്‍നിന്നും തികച്ചും വ്യത്യസ്തമാണ് ഫേസ്ബുക്കിന്റെയു
നെറ്റ് വര്‍ക്കിംഗിനും മാര്‍ക്കറ്റിംഗിനും ശേഷം ഫേസ്ബുക്കിന്റെ ശ്രദ്ധ ഇപ്പോള്‍ തിരിഞ്ഞിരിക്കുന്നത് സോഷ്യല്‍ ഷോപ്പിംഗിലേക്കാണ്- ഓണ്‍ലൈന്‍ ഷോപ്പിംഗിന്റെ പുതിയ മുഖം. ഒരു പക്ഷേ ആമസോണ്‍.കോം, ഇ-ബേ തുടങ്ങിയ ഓണ്‍ലൈന്‍ ഷോപ്പിംഗിലെ വമ്പന്മാര്‍ക്ക് ഇത് കനത്ത വെല്ലുവിളി ഉയര്‍ത്താനിടയുണ്ട്. ആമസോണ്‍.കോ
ഒരു ഷോപ്പിംഗ്‌ സെന്റര്‍ എന്ന നിലയിലേക്ക് ഏറ്റവും വിജയകരമായി ചുവടുമാറ്റം നടത്തിയിരിക്കുന്ന സോഷ്യല്‍ നെ
Saturday, September 18, 2010
A picnic to the parade ground
It was the first week, I remember; we were still exploring the campus...and, I had seldom started conveying, anything more than a smile to the people around me in the new world. The moment I arrived college, life got too busy with orientation classes, assignments, yoga and so on; sometimes I found it difficult to cope with; I could find the greener side of my job, I had resigned just few weeks back... then came the news that all of us would be going for an OBL program at Pegasus. Hah, the change was a need indeed.
The buses were packed; all the ‘future managers’ got busy with anthakshari soon, which went on and on. I had got a special friend to share the seat; a handsome, ever-smiling young man who was about to lose his bachelor’s degree- Dr Vikas (it was his marriage after four days :-)).
From the moment reached there, life at Pegasus was so vibrant. We all woke up early morning, trekked, played, and learned. We interacted with each other, did team building activities, and sang together in the late night along with Sandeep’s guitar.
Food was delicious there! Activities were filled with fun and challenge...some of them being too hard to try. Believe me dude, while there are smart and charming girls being part of the team, you won’t even know what hardness isJ. Even the typical military lectures by the officers were an entirely new experience. In one of the sessions, the officer asked each student for their favorite Hollywood movie; once everyone finished, they were asked to prefix it to “under my uncle’s pink pyjama”. Hilarious... there were the Terminator, Vertical limit and even 300!
3 days with tonnes of fun and learning, got over like a blink.
Sunday, July 4, 2010
കളിയില്‍ അല്പം കാര്യം
പ്രിയടീമിന്റെ ജയം ആഘോഷിക്കുന്നതും, തോല്‍‌വിയില്‍ കരയുന്നതും മനസിലാക്കാം; അതിനൊക്കെ വല്ലവന്റേം മുതുകത്ത് കയറുന്നതിനു 'ഞരമ്പുരോഗം' എന്നേ പറയേണ്ടൂ. തെമ്മാടിത്തരത്തിനു ചരിത്രത്തില്‍ ഇടം നേടിയ ചിലരുണ്ട്. ഇംഗ്ലീഷ് ഫുട്ബോള്‍ ആരാധകര്‍. അവരെയൊക്കെ തോല്പിക്കാന്‍ മാത്രം നമ്മളും വളര്‍ന്നിരിക്കുന്നു! പക്ഷേ..... ഇംഗ്ലിഷുകാര്‍ എല്ലാ വേള്‍ഡ് കപ്പിലും വന്നു പന്ത് തട്ടുന്നുണ്ട്. ലോകത്തെ എണ്ണം പറഞ്ഞ കളിക്കാരും, ക്ലബ്ബുകളും അവര്‍ക്കുണ്ട്; നമ്മളോ... ഫുട്ബോളിന്റെ തമ്പ്രാക്കന്മാരില്‍ ആരെയെങ്കിലും മനസ്സുകൊണ്ട് ദത്തെടുത്തു ലോകകപ്പ്‌ എന്ന ഉത്സവം കൊണ്ടാടുന്നു; അതിന്റെ ഓരോ മുഹൂര്‍ത്തവും നെഞ്ചിലേറ്റുന്നു(അതിനു കാരണം ഈ കളിയുടെ സൗന്ദര്യം; പിന്നെ സൗന്ദര്യം ആസ്വദിക്കാനുള്ള മലയാളിമനസ്സിന്റെ നന്മയും).
ബ്രസീലും, അര്‍ജന്റിനയും, ഹോളണ്ടുമൊക്കെ ജയിച്ചാലും തോറ്റാലും അതൊന്നും ഈ നാട്ടുകാരുടെ മുതുകത്തുകയറനുള്ള ലൈസന്‍സ് അല്ലെന്നു തെമ്മാടിത്തരം കാണിക്കുന്ന ഉടായിപ്പുകള്‍ മനസിലാക്കുക. ജയിച്ചാല്‍ മനസ് തുറന്നു സന്തോഷിക്കുക; മേമ്പോടിക്ക് ചെറുത്‌ വീശുക; ആഘോഷിക്കുക... ഇനി, തോറ്റാല്‍ ഉള്ളു നൊന്തു കരയുക; രണ്ടെണ്ണം കൂടുതല്‍ വീശുക; അടങ്ങിയൊതുങ്ങി കിടന്നുറങ്ങുക. ദയവുചെയ്ത്, വല്ലവന്റെയും മെക്കിട്ടു കയറാതിരിക്കുക.
നന്ദി , നല്ല നമസ്കാരം.
Wednesday, June 30, 2010
"Dear Nitishji & Modiji, you would've done so much for Bihar, Gujrat and more; but this is literally too much"
I started watching the show only after overhearing my two little nieces analyzing the news paper pic and judging the 2 leaders are brothers as they looked alike; by the time I had missed half the show. I had thought both those leaders were matured, efficient politicians*. I don't know why they are being so kiddish now a days. You might be wondering what I am talking about. I was just trying to call attention to the recent political backstage drama performed by both Mr Narendra Modi and Mr Nitish Kumar.
As it was said by one of the politicians, "by giving back the 5 crore funded by Gujrat to Bihar in 2002 as the Kosi river flood relief, Nitishji was behaving childish. It was not Narendra Modi who contributed the 5 crores from his pocket; it was the Gujrati Janta who had contributed". On the other hand, he did the same after modi Government had tried to take the undue advantage of the funding by publicizing it in the local newspaper of Bihar.
I'm not here to judge who's right (I think both did wrong). I would say, it is the right of each and every Indian to help his siblings in need. May be it jealousy, race, hatred or anything the feeling in between these 2 patriarchs; they don't have any right to prevent their families (Gujrat and Bihar) from holding hands each other and being in harmony. In fact those are the families who created these leaders and they are not given their thrones for ever.
*While admiring his efficiency and capabilities, I most hate those nasty "Modi Jugaads" in 2002.
As it was said by one of the politicians, "by giving back the 5 crore funded by Gujrat to Bihar in 2002 as the Kosi river flood relief, Nitishji was behaving childish. It was not Narendra Modi who contributed the 5 crores from his pocket; it was the Gujrati Janta who had contributed". On the other hand, he did the same after modi Government had tried to take the undue advantage of the funding by publicizing it in the local newspaper of Bihar.
I'm not here to judge who's right (I think both did wrong). I would say, it is the right of each and every Indian to help his siblings in need. May be it jealousy, race, hatred or anything the feeling in between these 2 patriarchs; they don't have any right to prevent their families (Gujrat and Bihar) from holding hands each other and being in harmony. In fact those are the families who created these leaders and they are not given their thrones for ever.
*While admiring his efficiency and capabilities, I most hate those nasty "Modi Jugaads" in 2002.
Thursday, June 17, 2010
What else can I do if there's nothing to do!!!
Sweet’s the sound of drops hitting the roof, sweeter the sight of water pouring on the pond and field around...my heart, it's the sweetest when I dream you holding my hands in the rain.
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Before started going to school, imagined myself to be a pilot in the future;
During primary classes, ambitioned to become a doctor;
In high schools, wished if I could be an engineer;
Then did my engineering with no ambition at all;
And it’s the turn of my MBA... for what???
God Only Knows; who knows if he’s also fed up with me...
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